Sponsor & Advertise



For Businesses

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Season 77: A Different Lens

Black Hills Playhouse Season Sponsorships Levels & Benefits

The Black Hills Playhouse has an audience for you! We bring lights, action, and curtain calls in Custer State Park.  Our loyal patrons notice and appreciate the sponsors and advertisers in our Playbill, on our website, on social media,and in the pre-show announcements. Increase awareness and visibility of your business with a sponsor package and support South Dakota’s premiere regional theatre!


It takes over $600,000 to produce a season at the Black Hills Playhouse. Season Sponsorships help pay artists’ salaries, purchase food, royalties, and production supplies to build costumes and sets. They also fund programs like Kids Go Free, tickets for BHP Jr. Campers and pay-as-you-can performances.



10 Complimentary Tickets valued at $370   ☼   ½ page BHP Playbill ad valued at $1000  ☼   Pre-curtain thank you at 59 performances    ☼   Social media shout outs to 7,000+ followers      ☼  Sponsor designation in the Playbill with a business write-up   ☼   Logo on front page website banner   ☼ Business name on all posters distributed throughout the Black Hills ☼   Guided tour of the BHP campus for up to 8 guests ☼  *First option to purchase pre-show olio (musical theatre style ad performed live)  ☼ *Only businesses sponsoring at the Your Royal Highness and Heir To The Throne levels are eligible to purchase a $1500 olio.


6 Complimentary Tickets valued at $222    ☼   1/ 4 page BHP Playbill ad valued at $750       Pre-curtain thank you at 59 performances   ☼   Social media shout outs to 7000+ followers      Sponsor designation in the Playbill with a business write up    



4 Complimentary tickets valued at $148   ☼    Sponsor designation in the Playbill    ☼  Pre-curtain thank you at 59 performances   ☼   Sponsor designation in the Playbill with a business write up     



2 Complimentary tickets valued at $74   ☼   Sponsor designation in the Playbill and on the BHP Website with a business write up  


These deals are also available for our trade service and product donors.



BHP Education Program Sponsors 

EDUCATION CHAMPION $10K+: 20 tickets to the Black Hills Playhouse in Custer State Park, Acknowledgement in BHP playbill, communitys programs at each show, and on BHP website. Social media shout outs to 7000+ social media followers. Acknowledgement in psa's.


EDUCATION TITLE SPONSOR $6.5K+: logo on touring show and camp t-shirts, 1/2 page ad valued at $1000, 10 tickets, website and playbill recognition, olio, social media shout outs


$1,000 through $5,000 (benefits match BHP sponsor levels above)

Education sponsors receive recognition on our website, in the Playhouse Playbill, and in event programs. 


Sponsorships support the following programs:


Dakota Players Tours - Two professional actor/directors guide youth through invigorating sessions in schools and communities across South Dakota. These week-long residencies work with up to 55 students to rehearse and perform a musical with lights, sound, set, and costumes! In addition, workshops can be tailored to meet the needs of the community or sponsor. These dynamic arts experiences are inclusive and fun for all students.


Virtual Zoom Away Camps and Oceti Sakowin + Dakota Players Theatre Experience

Dynamic, fun, and challenging theatre activities that engage multiple grades and age groups in sessions designed to encourage creative thinking, teamwork and promote communication skills.  Available entirely online with artist touchpoint meetings over video call. Circus Circus and Oceti Sakowin Lakota cultural programs available


BHP Jr.  Summer Camps - Performing arts education for 5th - 7th, and 8th - 12th-grade students taught at beautiful Placerville Camp in the Black Hills. Kids from across the region attend this sleep-away summer camp which includes a trip to see a show at the Playhouse to meet the professionals who work there. At the end of a glorious week,  young actors present a show for family and friends.   


The Expanding Stage 

Taking theatre to new stages so people of all abilities can experience the joy and transformative power of the arts is the goal of this program.  Participants' choices are integral in these groundbreaking theatre education programs which provide performance and communication opportunities for people of all ages and abilities. BHP teaching artists guide theatre classes that lead to performance for friends and families in partnership with organization such as DakotAbilities and the LifeScape Center for the Arts.

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Advertise With Us

2022 Playbill Advertising 

Sizes & Specs 


Display Ad Sizes 

Full Page (live space; no bleeds) 

Inches Wide 7” 

Inches Tall 9.625” 



1/2 Page-Vertical  NEW*




1/2 Page-Horizontal 




1/3 Page-Horizontal 




1/4 Page-Vertical 




1/4 Page-Horizontal 




1/8 Page-Horizontal 




Playbill Trim Size: 8.375” wide x 10.875” t • Live Space: 7” wide x 9.625” tall * 1/4” bleeds.  All files submitted MUST be JPEG or PDF, CMYK and with 300 dpi. We want to represent your business in the best way possible and high-resolution files are important.

Other Types of Support

Matching Gifts

Donations designed to inspire donors to match funds

In-Kind Gifts

Donations of advertising, architectural design, graphic design, services to for the Playhouse

Trade Agreements

Exchanges of tickets or site rental for services  needed by the Playhouse

Community Service Projects

Volunteer clean-up day, physical plant work days on specific projects, help with fundraising